It's a failure of the board of the company to allow the CEO to make a quick buck while trashing the future, and can lead to law suits.
The real problem is that the CEO might just have been incompetent enough to think reddit can get away with anything.
On a side note, I stopped commenting on reddit when they got rid of 3rd party apps and stopped lurking after they forced log in. Lemmy has been a decent alternative, but could still use more users.