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It's WAY off, lol

> https://bullfincher.io/companies/amazoncom/revenue-by-segmen...

Well over 60% of their revenue is B2C, strictly defined.

60% is online stores. Is that known as B2C?

Of course.

Source?

B2C: Business to Consumer

B2B: Business to Business

Yea thanks, but I know. The question is whether the online store revenue is mainly from consumers or businesses.

Well considering this article counted exactly 100% of Apples revenue as B2C its clearly an inconsistent definition.

The same table also lists Walmart as 5% B2C revenue. There's clearly something wrong here.

They're not accounting for the Walmart Cloud Servers I run my business on

In the meantime it counts literally 100% of Apples revenue as B2C. The number quoted is literally 100% of Apples revenue. Which is an 'interesting' discrepancy.

Something is off because obviously Amazon distribution is majority direct to consumer.