I don't think it is an intuitive action at all and I became self-conscious about not making a sound rather than talking like I normally would.
I suppose it would require some "getting used to."
Regardless, I think it is a cool idea and a real problem. Sometimes I don't want to type nor talk out loud so I find myself whispering at my phone like I'm telling it a dirty secret.
--
As I'm writing this, I think this kind of product might not hit the market for consumers, but I'm seeing this used by Flock like companies to spy on people's speech, so kudos on making machine lip reading a thing!