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What’s that saying about free connected services…if you’re not paying, you’re not the customer, you’re the…something else.

Surely a company couldn’t gather any personal information with unrestricted Bluetooth access on a phone app, right?

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You're mixing up two different things. One is the Bluetooth key that needs your phone to be close to the car and doesn't go over the Internet. That's what's free forever. The part that goes over the Internet is free for the first 8 years and is then $100/yr thereafter. Also, why do you use the word "unrestricted"?

I’m not mixing it up, isn’t an app looking for Bluetooth devices in the background at all times a really good way to gather metadata about someone?

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