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Also, they spent a long time suppressing AMD by bribing, and strong-arming their partners during the first cycle of AMD beating Intel (Athlon series): https://www.eetimes.com/intel-accepts-order-to-stop-unfair-t... Later on: https://www.rbbecon.com/news/article/commission-imposes-e106...

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That’s the leverage I was mentioning. That’s what worked for them in Pentium days and thought will just work again. It helped a lot that AMD had a compelling product to sell.

They used the same tricks when AMD landed useful 64bit mobile CPUs (turion X2 series and the like). But by zen era even big box retail is selling and models

I understand, I wanted to showcase the specific anti-competitive behavior that they were forced to pay for.

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