Would love to see some research on this. My libertarian friends are a dog with a bone in their belief that our individual dollar-votes are the foremost and correct way we shape the economic landscape. I can’t imagine how anyone arrives there from research or history or experience, but I guess it keeps their Ayn Rand-ian ambition fired up.

That being said i wish they were right. I pay a premium for organic and farmers market. As well as plastic free everything. It feels good to support those businesses, but they are still mostly just getting by.

Beyond lawsuits and regulations - I’ve personally seen what Europe is doing to deploy financial programs for transitions to, for example, regenerative farming. It really works. With the extra funds/financing, farms are able to plan 2-5 year payback instead 10+. The incentive alignment makes a huge difference.