Businesses in ChatGPT – OpenAI

Seems to be another step towards increased advertising in ChatGPT. Not sure how I feel about it.

Side-note, I hadn’t been aware that free users were being shown ads in responses till this morning when my subscription lapsed and immediately felt off-putting.

I run a hobby website and was getting a fair amount of traffic and orders from OpenAI. More than from Google search, in fact. I decided to throw $500 at their ads since they had an offer of $500 free after $500 in ad spend. I went through half of my budget with literally zero ROI before I decided to stop throwing good money after bad.

I'm not sure what the moral here is. Users really hate ads in their free tier? ChatGPT is great at organically surfacing products but terrible at ads? Either way I'm not sure if I'll be using this new feature. Why should I fix what's not broken?

Glad this is finally available, so far only Bing Webmaster Tools has offered anything of value when it comes to first-party data.

There's a lot of nonsense in the AI-tracking world and this should help.

I'm speaking from a marketing POV, not as an LLM consumer.

I'm surprised OpenAI has not launched their own direct `google.com` competitor. Yes it is a lot of work, but so is having one of the highest growth sites/companies with a massive amount of hardware behind it. This move is definitely one step closer to that.

Here we go, the ad machine is beginning to whir.

jack of all trades, master of none. OpenAI continues to flounder around randomly in search of a foot hold.

Really trying to compete with Google now