Python is an extremely popular (and successful) language that is profoundly uninteresting.
You are saying they Zig is uninteresting because they don't want to pander to the current fads?
Let them cook. Perhaps they want to work on the core language for now, and maybe in 2-3 years time they can focus on the framework.
Or maybe they don't care about being popular. A passion project that is being worked on for a small group's enjoyment can still be interesting.