Previous discussion here: http://news.ycombinator.com/item?id=5148895 (where this was trashed pretty thoroughly).
A few weeks ago the site said enrollments would close on February 15. On Feb 15 it said they would close "Very soon now." Now they close on March 15. That should indicate how few people are really falling for this.
Edit: hang on - they have a press release claiming they got 10,000 enrollments and enrollment has been extended due to "popular demand": http://www.cppgm.org/news.html. This is surreal.