I agree with you -- who's scoffing? What I'm saying is that without the revenue model, the million users gets you something that's impressive, but not quite yet a business. And without it being a business, it's hard to see how to sustain that million user base. Isn't that the whole idea of the Underpants Gnomes? Yes, you can get the users, and yes you can get profit... but exactly how? Many times you can make it work if you can figure out Step 2, but if you don't have enough capital, you can't.