Not sure why there isn't more of a discussion going on, given the uproar over Reader, I found the whole article insightful but especially the end. The concluding 3 paragraphs are like the twist at the end of The Sixth Sense.
Yup. This guy did a fantastic job articulating what many others have just given up on trying to. Those of us who voice trepidation are usually marginalized as jealous and/or haters. See: http://xkcd.com/743/