Why, because he's wearing sunglasses? Color of his shirt? He has short hair? Is near water? Which is the trigger?
If we're done picking on looks and personal issues, something I tried to avoid very carefully in the article, perhaps we can focus on content and ideas?
Or am I missing the sense in which we're using "bro" here?
> Or am I missing the sense in which we're using "bro" here?
I'll bite. You are completely missing the sense of brogrammer. Brogrammer refers to behavior and attitude and not looks or activities.