1. Forging connections between pairs of strangers where they will fall in love,
2. …under conditions of oppressive patriarchy.
Number 1 is a pretty easy numbers game. for each person, a subset of people match them algorithmically. Another subset will be good matches. If your algorithm doesn't suck, some of the first set overlaps the second.
Number 2 is the problem. If you are asking why women are being swamped with textual street harassment such that the noise quite drowns the signal, why women need pseudonymity and ignorable messaging and no-appeal blocklists, why women get shamed for taking an active role in seeking a date (such as OKC) and don't want to admit it, why Mills & Boon nonsense holds so much cultural sway, and why social proof is the most effective way to get dates, the answer to all of the above is patriarchy. Rapey, commoditizing attitudes to sex are patriarchy. Passive, romance-movie, pedestal-putting, shaming, antisexual attitudes to love are patriarchy.