Ask HN: Is there a good off-the-shelf product customization app?

I work for a jewelry manufacturer and want to build an experimental website to allow custom designed jewelry. The software would need to embed into a Amazon webstore and have this basic functionality: Allow users to select options to design a product through a database of pictures we supply, like: Design a Ring >> Diamond or Gemstone >> (if gemstone) white or yellow gold >> (if white gold) choose a setting >> (setting is chosen) select a gemstone out of 14 choices

Anyone know anything like this? Google seems to have mostly enterprise solutions.