Posting turnover of $4M without discussing your costs means this article lacks credibility. It would have been better to state your actual profit.
Is it 4m/year revenue with 1m in profit, or is 50k in profit... makes a big difference.
Is it 4m/year revenue with 1m in profit, or is 50k in profit... makes a big difference.
They are likely reinvesting everything into the business, thereby leaving them with little to no profit.