Maybe I should say it dies eventually?
You have an experience that's valuable and you're presenting it to people; that's good and helpful. Stick with that. There's no need to try and apply it to a much wider audience than is actually relevant.
But that's what 90% of startup blogging is about! :)
In contrast, it is possible to build businesses that scale and work for a long time without much intervention on the part of the founder.