I was actually really excited by the "...you can get the next 9 posts delivered to your email by signing up here:" at the bottom. I like it. I like email, because I can read it anywhere and filter it any way I want. I dislike unsubscribing from email updates about as much as I dislike getting updates I'll never read. By making it easy to get emailed only about a story I've already demonstrated interest in (by reading all the way through), you've made sure I'll come back for your next 9 posts.

I'd like to see more people use something like this.

Or, if I've misunderstood how this works...well, the concept was exciting.