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Say I'm some clueless business guy. Somebody says "hey, you gotta check out square send". I visit your site. And I can't figure out what is it that you do or in what way do I benefit. Now, I'm not a clueless business guy. I actually program for a living. I couldn't figure out those two things.

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It was pretty clear to me that it's a service that automatically turns your mailto: links into pop-up contact forms.

My point is that the landing page is not clear enough for dumb people like me.

I'm a programmer, couldn't figure it out from the landing page.

Fix your landing page.

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