>>Being able to find the translation of a spoken phrase, or answer a spoken question accurately is actually difficult.
I guess what I'm trying to say is that every world-changing problem is difficult to solve, but not every difficult problem is world-changing when solved. I have no doubt that Google engineers overcame countless challenges that would fry the brains of most people here. Does that mean the solutions they produced changed the world? No. Rather, they ended up as products and features in Google's massive advertising machine.
You mentioned other projects. Let's take Google Glass. It is quite promising. But let's face it: at the end of the day, it will be yet another means of showing people ads. They will be more accurate ads perhaps, since Google will know exactly where you are and what you are looking at - but they will still be ads.