Mary Meeker's 2013 Internet Trends
kpcb.com
kpcb.com
(here's a screenshot, in the case it gets back automatically, and you want to investigate: https://www.dropbox.com/s/v4bdllfs5zvlajj/kpcb.com.png)
Judge for yourself and look at the past presentations:
2012: http://www.slideshare.net/kleinerperkins/kpcb-internet-trend...
2011: http://www.slideshare.net/kleinerperkins/kpcb-internet-trend...
Kinda low S/N if you ask me, but perhaps helpful to those who consider it helpful.
This deck isn't what you need to know to build your business. This deck is vital for knowing what potential investors are being told. You need to know what they think the trends are, so you can tailor your pitch to their preconceived notions. Even if their notions are wrong. Especially if they are wrong.
Snapchat is a messaging platform, so it would make more sense to put in context with other messaging platforms, like Whatsapp, iMessage, etc.
It's like if you showed a photo of several species of elephants to a person who's never seen an elephant, they'd only know that woolly mammoths are larger than African elephants, which are larger than Asian elephants, but for all they know a mammoth could be the size of a large dog. Unless you put something else they already know in there, like a person, they won't know how huge they are.
Gross Volume: 18MM+ Cumulative Transactions
Y/Y Growth: ~5x Y/Y Growth
# Users: 11MM+ Bitcoins in Circulation (???)My thought is to avoid investing engineering time in this particular trend unless you have a particularly solid inside track with someone already on the move in this space.
Correctly measuring the number of bitcoin users is non-trivial, or maybe even impossible.
(Of course brownie points do go to Mary & Liang for including Bitcoin in the report at all.)
Spend more/get better on mobile.