The campaign is there to provide insights what's going on in Turkey, it's not questioning the average income increase, China is one the greatest economical powers of the world, so what? It doesnt mean people are free and treated right.

This campaign is there for supporting the most basic human right: being heard.

As a side note, the protests were never not influenced by a political party at all. I personally know several AKP voters, who are on the street now.