Interesting thought. Do you have a moment to expand on it further?

We've considered the possibility, but for the time being at least, we're aiming for this to be a tool between two people in a couple (or for a single person to use as an "angel on the shoulder"). Gamification requires pitting couple vs. couple within the ecosystem which might be odd for something that's designed to foster healthy relationships.

Or maybe we just haven't hit on the right idea for it yet...