Price wise, this is quite a bit less than I was expecting, especially considering that you get 5 free with subscription. Now just to wait and see how long it is before every site is using Gotham.
The pricing is absurd. They think I'm going to shell out $10k/yr for using their web fonts? Where's the value here? Where's the return on my investment? If I'm spending $10k/yr on fonts, they better generate some additional revenue on my end. Also, my users better be jumping out of their seats at how impressive the difference is with and without their fonts. That's simply not the case though. I'm not in the business of throwing money out the window, and it could be better invested in countless other places.