Not a crypto expert so tell me if I'm wrong but isn't the one downside of this the risk that a user will click "Allow" when he should not? I.e. a phishing site stating "if your Twitter mobile app prompts you to Allow, click Yes to receive your free pr0ng/game/claim your inheritance?"
The benefit of sending up the user a code to enter ala Google Authenticator is that we understand secret keys as digitally valuable. The social context of Allow, meanwhile, is that computer users are sometimes trained to click it constantly, e.g. by a desktop app installer or location based app.