> We didn’t want to have any straight lines in the logo. Straight lines don’t exist in the human form and are extremely rare in nature, so the human touch in the logo is that all the lines and forms all have at least a slight curve.
This reminds me of the design team that tilted the Pepsi logo 10 degrees to show Pepsi was "leaning towards the future." [1]
Is there a rule that says you can't run a company if you see through these sort of lines as utterly laughable?
1. http://www.cbsnews.com/8301-505123_162-42740470/pepsis-nonse...