I contributed. It's obviously a worthwhile cause, and their overall strategy seems sound. I also appreciate their efforts to bake the open source mentality into the project.
I hope they reach the goal and this gets big, because that's how it will be effective.
edit: following them on twitter turned up a couple of worthwhile articles: one on the economics of bike theft [1] and another review of locks performed by interviewing bike thieves [2]
[1] http://blog.priceonomics.com/post/30393216796/what-happens-t... [2] http://thesweethome.com/reviews/best-bike-lock/