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There was a similar startup a while ago that was acquired by fb, http://gazehawk.com/

Goodluck

Hi, Yes, we know them but they use web came for eye tracking and that has been always problem with those ideas. There are many like gazehawk but recording eye movement with normal web came is always a problem

Opengazer, is an open-source gaze tracker for ordinary webcams http://www.inference.phy.cam.ac.uk/opengazer/

p.s. not affiliated, but have met with the team several times at the lab

Yes, that would be feasible. In that aspect they have actual "testers" and not genuine users that you are generating data from.

Our users with eye trackers are not genuine users that like to generating data. They will get benefit from using the eye tracker.

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