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This might be cool from a js side, but isnt it really scummy to shoot out a pop up when someone is about to leave?

Maybe its just a pop-under or something to that effect... but gross.

You are right about the obtrusion part hobs. But then the whole idea behind this was to add more "targeting" layers make the end solution more relevant to the user trying to exit - so, e.g, you can choose to ONLY implement this solution for your SEM traffic. Ain't that cool for marketers spending a whole lot of money to get users on their websites?

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