This feels like the Hot Coffee thing again. The problem is not that he said something wrong, the problem was that he himself kept bringing it up.[1][2][3]

[1]http://www.penny-arcade.com/comic/2010/8/13/

[2]http://www.penny-arcade.com/2010/10/06/our-store-is-back

[3]http://www.newstatesman.com/alex-hern/2013/09/penny-arcade-r...