I've always liked the reversed interpretation: The web has a multiplying function. For everything created, there are 10 people expressing an opinion and 100 people reading it.
It's probably lower in other endevours, e.g., less than 1% of people can play basketball at a level that the average person would actively choose to watch on a regular basis.
Morbius's Law: At Internet scale Sturgeon's law is six-sigma compliant: 99.99966% of everything is crud.
Your filtering / content surfacing algorithms had best take this into consideration.
so i'd rather say: for everything created, there are either 100 people expressing an opinion and 1000 people reading it / or none.