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It was Cow Clicker and it was a weird, terrible experiment.

there was also a short NPR story about it:

It's on Wired too Related note: can't believe that was 2011 when I read it. http://www.wired.com/magazine/2011/12/ff_cowclicker/ Time flies terrifyingly fast.

no kidding. i'm afraid of seeing how long ago it was that i created this HN account...

I just read the wikipedia write up about this -ROFL. Seriously I cant believe I missed this while it occurred. http://en.wikipedia.org/wiki/Cow_Clicker