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Great post! I really liked the tips, very straightforward and simple to follow.

Have you tried chat and/or click-to-call solutions like liveperson's or eStara's? What's your opinion on these services? (even if you haven't tried them)

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I have not tried chat or click-to-call solutions, but they seem interesting. Depending on the pricing of the service and difficulty of implementation it might be worth it for us.

I have found that many articles talk about analyzing and optimizing cpc and cpm campaigns which is great for bigger sites with phenomenal traffic and online exposure. However, for small boutiques like Izola, I have found that these 3 tips have the highest value (income/time) ratio.

Google Voice offers a click to call button. Implementation is free if you are willing to take calls on your cell or already have someone to take the calls.

Too bad Google Voice only works in the US. And it will probably stay that way for a long time (couple years). I guess there's a good opportunity there, replicating Grand Central for the rest of the world.

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