Open the floodgates...and watch in despair as only a trickle comes through. Welcome to the real world.
Update: Wait until you get home to do something like this. Already got in trouble for it :( Need to remember: "Think then act"
My approach is to throw stuff out there as soon as possible and see what gets traction and what does not. Plenty of time to concentrate on the few that do pan out that way.
Good ideas are two a penny, in the last 10 years out of all the websites we've built for ourselves and for customers the number of duds is staggering. A good idea in and off itself is not a guarantee that something will take off. Some of the most well thought out things I've built have totally flopped and some of the midnight hacks still give me bread on the table a decade later.
So my approach now is to keep the first implementation as thin as I think I can get away with without people noticing how solid something is.
Knowledge about building scalable systems is invaluable though when you do hit the jackpot.
It's not funny enough to warrant $10
.info cost me $1 w/o any coupons
Serveralias shouldibeworriedaboutscaling.com
Serveralias www.shouldibeworriedaboutscaling.com
Let me know when you move your address so I can update the dns ;)