The point of the post was that many incubators are actively encouraging first time startup founders who don't know any better to do bullshit. The point is that in many cases, first time founders are better off spending their time NOT applying for incubators or doing incubators because then at least they won't be encouraged to do bullshit.
There are obviously exceptions (YC is one of them), however the point of this article is to point out the rampant bait-and-switch that has emerged from me-too incubators.