We’re changing our name. Help us choose a new one.

The leading choice (I won't spoil it; its visible after voting) is obviously the best fit here, because it can mean both a noun and a verb in senses that fit the usage.

However, it's still going to have pronunciation and spelling issues. It sounds like some other words (especially if you are a listener and aren't sure if you maybe heard an "ah" sound just at the beginning before the word). And even though everyone knows how to spell the word, they don't know that this is the spelling you went with. But once they learn, it is easy to remember, so that's good.