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I was hoping for a bit more insightful answer to the question "why choose Keen in particular".

Because I also chose Keen.io, but the primary reason was that I couldn't find any competing product that would allow us to provide customized analytics to clients of our SaaS platform.

Keen is nice though, but I'm surprised that I couldn't find much competition.

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I suppose the answer to that question is that it enabled us to very quickly send our transfer logs into a system that a non-technical person could easily play with. Being somewhat technical helps as well because I can easily create little dashboards (and blog posts!) with great visualizations without having to dive into some nasty graphing code.

There ARE alternatives out there, but they're crazy expensive and usually designed to analyze things like Hadoop data.

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