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It's not really a bribe - I think a better word is "competition" since Tesla hasn't decided where to build it.

How is this a bad thing?

I'll take the "corruption" that leads to economic efficiency any day.

If a small company trying something disruptive needs to do favors to the government or face restrictions, that's a large barrier to entry and less economic efficiency.

Opening a car factory is not cheap. For an auto startup one mistake like this can destroy the company. Texas of course stands to gain millions in tax revenue + good press.

I really enjoy that it's so open and honest, and because of that, nobody knows it's happening!

Is it still a bribe if benefit is for the state and not an individual?

The system is so corrupt that even an honest business that just wants to make healthy profit by serving customers have to dirty their hands with politicians and legislators to run a legitimate business.