As a Midwesterner, when I hear about medical tech companies saving people's lives, I immediately think of Epic based out of Madison WI. Is Medisas going to be going toe-to-toe with Epic? Epic is one of the very few Midwestern companies that I can liken to what I hear about the silicon valley mindset: Don't hire anyone over 30, don't ask about work/life balance, and you can't have the day off because we're saving lives, dammit!
It's really weird knowing and hearing about companies and products you never knowingly interact with.