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It shows more of how Netflix's approach to winning the "moment of truth" is changing. The moment of truth used to be about which remote the customer picked up. For example the cable remote or the appletv/roku/xbox/ps controller to play Netfix.

Now it seems they are finding success in the second moment of truth, which is when the customer picks up the cable remote, do they go to AMC, HBO, Showtime, or Netflix?

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I have to admit, when NetFlix got into the business of making content I was highly skeptical, with series like House Of Cards I'm sold. Now if only I could watch NetFlix in Chrome on Ubuntu Linux.

Netflix, Chrome, and Ubuntu? If you're gonna be that proprietary you might as well be on Windows or OSX in the first place.

"Man I really like these tungsten circular saw blades! If only I could use them with my hammer."

Pipelight?

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