Thanks for pointing it out to me, but there are still some big failures there.
First, the site appears broken. The "Purchase SSL" link on the front page goes to a 404.
Second, the absolute cheapest certificate I could find anywhere was Certum's BasicID which costs $9.95 for one year.
Third, the dark pattern of presenting a lower price up front ($8), but then you find that this only applies if you spring for more than one year. Misleading and weak.
Finally, A wildcard certificate from the same company appears to cost $65.83/yr, (which goes up to $79.00 once you click on the link and realize that was the three year price.)
Not going to lie, this website leaves me feeling very skewed out, and still costs too much for what you're getting anyways.