But since it is well publicized that Steve wanted to battle Android at any cost, Apple's current leadership may not have space to back down because if they back down, share holders, press, loyal fans may feel as going against Steve's last wishes...etc.
As article shows, Tim cook tried to caution multiple times, even when Steve was alive. In that sense, it is "reluctant war" on behalf of Tim cook and my guess is, he wants to settle the distraction/media glare and move on.
I read somewhere that Steve wanted Tim cook to make decisions not as what Steve would do ...etc but based on current reality. Ordered penalty is just a drop in Apple's revenue. But the constant media focus, important supplier relationship with Samsung, Tim Cook's own reluctance (despite public utterances), antipathy to patent fights in tech world means there will be gradual burial of this issue over time and focus on battle through new products/improvements.
I guess Steve also would do the same. He settled with Microsoft in the beginning to avoid distraction and focus on new products. There will be short term backlash but if they are right on roadmap, people see that as masterstroke ...etc.
Note: This is my view/guess as an outsider based on what I read about Steve Jobs, Apple ...etc.