The trap exposes the dirty little secret: you're not building a product to sell to customers, you're building a product to sell to investors.
The exit is the massage.
The exit is the massage.
For all the stories that you read about business success you never know what happens behind the scenes. But you also don't know about those that played, say, a fairer game, didn't make it (a lot of money that is) and that you've never heard of either.