Interesting that your comment was voted down! How many backers have ever done any spectroscopy? For that matter, how many of those commenting here have done any serious spectroscopy? I have to agree, this seems very misleading.
Two people have mentioned the possibility of a scam, but there is no additional information as to what indicates that it might be. I don't know enough about chemistry to make an educated guess. It would be nice to know why others think this may be the case.
I'll find a few links.
Previous discussion https://news.ycombinator.com/item?id=7668156#up_7668688
Different device http://pando.com/2014/04/04/revealed-healbe-isnt-indiegogos-...