Also, I didn't read the original source, but I wonder how difficult it is to get a class to be active participants in a lecture. I know plenty of people, if given a clicker to answer questions in class, would either not do it, or just click randomly (if it was required).
I think it is pretty obvious that getting students to actively participate is the ideal, but I feel like a lot of teachers and/or professors have given up on this strategy because it is more work on their part. If students don't want to learn (a good amount of) teachers probably don't want to put forth the effort to force them to.