Especially now when all too many people become so easily enthralled by success stories the likes of Google, Facebook, Youtube, Digg, Twitter, …
It can happen so fast, losing oneself in wishful thinking, losing all reason in the process. I’m speaking from experience, this story really relates to me (although my project isn't as far down the line as yours yet).
If there is something like a Startup Failure Anonymous group, I would like to join it :)