The Electro-Optic Camera – The World's First DSLR
eocamera.jemcgarvey.com
eocamera.jemcgarvey.com
The Sony A7 has a full-frame sensor, which is pretty crazy considering how relatively small it is (much smaller than the 70D body which holds a smaller 1.6 crop APS-C sensor) and under ideal conditions it produces better image quality than the Canon 70D (slightly higher megapixels, but really the physical size of the sensor is what puts it ahead with less noise, plus the Sony sensor technology has better dynamic range).
The Sony A7 is the first camera I've used where the electronic viewfinder is bright enough and fast enough that I can stand using it over an optical viewfinder. And having reached that point it really opens up some great abilities that you can't get with purely optical, like focus peaking (real-time contrast/edge detection to show you which parts of the frame have the sharpest focus) and high zoom in the viewfinder (both of which are really useful especially when using older manual focus lenses which really shine on this camera). Also, just plain seeing the image exactly like the sensor does in terms of depth of field is a real game changer... and yes, you could previously do these with liveview cameras on a bigger LCD attached to the back, but the high-res, bright viewfinder is a really big deal for me as I hate holding the camera away from me while looking at an LCD since it is much harder not to cause sharpness-killing movement that way than when using your face and arms as a sort of bio-tripod.
All that aside, DSLRs still currently win for fast autofocus. Pure phase detect autofocus is just so much faster than the contrast autofocus used by mirrorless cameras. For a lot of photos this doesn't matter, but for some it does. See, eg:
http://gmcbay.com/slideshow?postId=d80f062f-46e1-44c0-81e7-9...
That is a photo I took last weekend with my Canon 70D. I often carry both bodies (70D and Sony A7) with me when hiking, but there's no way I would have gotten those hummingbird photos with the A7 (regardless of which lens I was using on it) unless I was using manual focus and got really lucky with my timing.
The DSLRs still have a few advantages over low-end mirrorless cameras: faster reaction time, faster focusing time (usually because they use phase-detection and not contrast-detection focus sensors), better ergonomics. But they are bulky and have more things that can break (the mirror box is quite complex). We will probably continue to see DSLRs in the professional usage, but a mirrorless camera looks better for the consumer market.
So, a fairly substantial engineering task, and that's only for a back which would be designed for either a specific model of body, or a small number of identically sized bodies.
Then consider the numbers you'd be likely to sell, versus competing with the units rolling out of Nikon, Canon, et al.
Which is not to deny the geeky appeal of doing it anyway. =:)
Another thing I always wondered is why digital SLRs do not come with CCD "cartridges" and slots. I know that camera bodies are the cheap part of an SLR, but that's the reason I would love this. People would be willing to invest on a good camera body if they were not going to throw it away after 5 years. Things like the Leica M Monochrome would be more of a commodity and less of a luxury.
If I understand correctly, the body has the grip, LCD, and processor, and you can swap out individual APS-C/lens combo cartridges.
Most fun job I've ever had.
Also interesting, is if i recall correctly Kodak actually made about 100 colour infrared versions too which was nice... until we couldn't reliably source them out! We ended up having to burn the filter off of the CCD of the standard RGB cameras systems with some sort of acid solution turning them back into their natural CIR mode.
A sensor that size would give a crop factor of over 2 (2.45 horizontally, 2.27 vertically), which would make taking pictures with it embedded in a 35 mm system a bit of a pain. I wonder if they marked the outline of the sensor's frame on the viewfinder screen?