When I search for John Doe I want to find relevant upto date results.
If I am getting ten blogs that you have set up with excessive SEO purely to attack John Doe with something that happened ten years ago then that's possibly not what I want to find.
The Google form requires proof of ID which makes it much harder for spammers to automate attacks.
Manual checking of each case does have problems but I hope it means that Google only removes results from people who have an expectation of privacy and where those results are irrelevant.
Don't forget this only applies to EU servers.
I can ask to be forgotton from google.co.uk and even if Google comply those same results will be on google.com
And this result applies to all search engines (probably all companies) with a Euro presence.
I am glad that Google took this fully through the court process. It's something that needed full scrutiny.
It does clearly highlight differences between EU and US. People talk about "censorship" - some people in the US cannot comprehend just how much people in EU don't mind not being able to say some things.