Modern-Day Tech Startups Tread Carefully
biz.yahoo.com
biz.yahoo.com
EG: Better to have %90 chance of %50 of a $30M business (what I'd evaluate their likely outcome as) than a %10 chance of %5 of a $200M business-- what they'd be looking at if they took VC funding. (Though maybe angel funding might help, though it seems they don't really need it.)