It's a shame that a company even need to write an article like this. The venture backed economy in most technology companies really warps pricing models and allows companies with huge funding to disregard the actual 'making money' part
[1] TIL Babbage's had already had a name change before the time period in question.
If the app was a sideloaded app only, the OP would be able avoid the questioning from the more frugal app store audience completely (and could conceivably cut his price by 30%).
The "even my company won't pay" comment was a bit shocking but also reminds me of Kalzumeus' experience with teachers and the already low price of bingo card creator.