Windows 7 support ending in January 2015

In January 2015, Windows 7 moves from "mainstream" to "extended" support. What does that change for you and nearly all other users? Nothing. The only difference from mainstream to extended is that Microsoft won't take requests for new features and changes during extended support. And you won't get free phone support any longer, though paid options are still available.

Windows 7 will continue to be supported in "extended" support with security issues fixed regularly and paid phone/online support until January 2020.

The headline is kind of misleading. It's the mainstream support that is ending, extended support is available until January 2020.